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Muji opens its first European flagship in Paris!

Muji opens its first European flagship in Paris!

Since September 24, the Forum des Halles has welcomed the first European flagship store of the Muji brand. 700m² dedicated to the refined universe of the Japanese brand. In September, Muji installed its first European flagship store at the Forum des Halles. No less than 700m² to find a fine selection of products from the Muji brand - which in Japanese literally means "unbranded quality" and thus tends to offer since 1980 a wide range of objects for the home, functional and with a refined design .
This new store also presents two new concepts: Muji Kids and Found Muji. Muji Kids declines textile collections for children.
While Found Muji reconciles the usual design of yesterday with the everyday of today. This project, launched in 2003, is sponsored by designer Naoto Fukasawa and unearths traditional everyday objects to adapt them to contemporary cultures and habits. It is the Parisian concept store Merci which has teamed up with Muji to offer a selection of kitchen objects: thrifty knife, Lyonnais pot or Digouin vinegar maker. www.muji.fr